Public Relations Manager

Job Overview

Maple Media is looking for an experienced and driven public relations manager to join our Los Angeles-based team. Reporting to the VP of Marketing, this role will oversee PR efforts, and develop & execute strategies to secure favorable coverage for our portfolio of digital apps and elevate the company profile. The ideal candidate is passionate about creating stories, has the right journalist connections, and is excited about the mobile app & gaming industry.

Duties & Responsibilities

  • Define, develop, and manage public relations & communications efforts

  • Craft and pitch stories to consumer & business press, field inbound media inquiries

  • Develop and strengthen relationships with relevant journalists across tech, trade, & mainstream media

  • Build relationships with thought-leaders to increase industry awareness

  • Draft compelling written materials, including press releases, pitches, media communications, exec bios, thought-leadership pieces, blog posts  

  • Identify relevant awards & event opportunities and draft submissions

  • Secure speaking engagements, interviews, and media appearances for senior leadership and provide detailed interview prep materials

  • Evaluate opportunities for partnerships on an on-going basis.

  • Detailed project management including timelines, deliverables, tracking, and recaps

  • Monitor, measure and report on PR campaign performance

Requirements & Qualifications

  • Minimum 3-5 years public relations experience at an agency or in-house

  • Successful track record of developing and delivering effective communication strategies

  • Exceptional copywriting skills

  • Communicative and articulate, with a high level of professionalism

  • Maintains a high sense of urgency with sharp attention to detail

  • Self-motivated and exceptionally organized, thrives in a fast-paced environment

  • Skilled at managing multiple projects and delivering on time

  • A solid understanding of current trends in marketing, PR, media relations, advertising, and social media

  • Startup experience a major plus

  • Experience managing an external PR agency a plus